Privacy Policy

Last updated: March 2026

1. Data Controller

Markus Köplin
Fehmarner Str. 1, 04159 Leipzig, Germany
Email: support@mkhub.de

2. What Data Is Processed?

• Nutrition data: Meals, calories, macronutrients (protein, carbohydrates, fat), water intake
• Body data: Weight, body fat, body measurements, height, age, gender
• Activity data: Steps, active calories, workouts (via Apple Health)
• Usage data: Subscription status, anonymous installation identifier (only when using AI features)

3. Storage Location

All data is stored locally on your device. Optionally, it is synced across your devices via iCloud.

There is no dedicated server. If you use optional features such as AI features, online food search, or iCloud synchronization, data may be transmitted to the respective service providers to the extent technically required.

4. AI Processing (Plus/Pro)

When you use AI features (chat, photo analysis, text input), the entered text or photos are transmitted via an encrypted proxy service to OpenAI as the technical service provider.

• Transmission is encrypted.
• No account data such as name, email, or Apple ID is automatically transmitted. However, the content of your request may contain personal data if you enter or upload such information yourself.
• To protect against misuse and for technical provision, an anonymous identifier that cannot be directly attributed to you may be processed.

Your inputs for AI features are processed by our technical AI service provider OpenAI. Based on our current technical and contractual setup, the transmitted content is not used to improve or train general models. The applicable contractual and technical settings of the service provider apply.

AI recommendations are generated automatically but are not the basis of automated individual decisions within the meaning of Art. 22 GDPR. They serve solely as non-binding guidance.

5. Food Search

When searching for food items online, queries are sent directly from your device to Open Food Facts (France). In this process, your IP address is transmitted for technical reasons. Open Food Facts processes this data in accordance with its own privacy policy. Which additional data is technically processed as part of the request is determined by Open Food Facts under its own responsibility.

6. Apple Health

The app reads and writes health data via Apple Health. Access only occurs with your explicit permission and can be revoked at any time in the iOS or Health settings. Apple Health data is not transmitted to external third parties by the app. Synchronization via Apple services you have activated, particularly iCloud, remains unaffected.

7. Recipients and Third-Country Transfers

We only share personal data to the extent necessary for the described features.

Apple / iCloud

Purpose: Optional synchronization of your app data via iCloud
Legal basis: Art. 6(1)(a) or (b) GDPR, depending on usage
Country / third-country aspect: Processing may occur across borders; Apple's privacy terms apply

OpenAI

Purpose: Processing your inputs when using AI features
Legal basis: Art. 6(1)(a) GDPR; for health data additionally Art. 9(2)(a) GDPR
Country / third-country aspect: USA; safeguarded via the EU-US Data Privacy Framework adequacy decision and/or Standard Contractual Clauses

Open Food Facts

Purpose: Online food search and retrieval of product information
Legal basis: Art. 6(1)(b) GDPR or usage at your explicit request
Country / third-country aspect: Depends on the technical provision of the service

8. Storage Duration

Your data is stored as long as you use the app. You can delete all data at any time within the app (Settings → Delete All Data). When the app is uninstalled, local data is generally removed by the operating system. iCloud data can be deleted via iCloud settings.

Technical log or abuse prevention data related to AI features is only stored for as long as necessary for secure provision and error prevention.

9. Your Rights

You have the right to access, rectification, erasure, restriction of processing, data portability, and objection.

Right of withdrawal: You may withdraw any consent given at any time with effect for the future.

• AI features: You can withdraw consent within the app or by email to support@mkhub.de.
• Apple Health: You can additionally revoke access at any time in your device's Health or iOS settings.

The lawfulness of processing carried out prior to withdrawal remains unaffected.

For local data, you can delete all data directly in the app: Settings → Delete All Data.

10. Right to Lodge a Complaint

You have the right to lodge a complaint with a data protection supervisory authority. The competent authority is:

11. Changes

This privacy policy may be updated with app updates or changes to data processing. The current version is always available in the app under Settings → Privacy Policy and at naehrwert-app.de/en/privacy.